Funny that the theme for our latest cover is inspired by the “This Is Fine” meme by KC green, all the while crypto is pumping. Well, clearly when things aren’t always bright all around. This cover was specifically directed at the fall of PFPs and their flat promises over the last 2 years.

Over the last one week, several PFPs starting with Doodles started to receive hate for the little they are doing to develop the product or in other words “help raise the floor price”. This quickly spread to other communities and before we knew people were fudding Moonbirds, KCB, CoolCats, and many others. 

How the teams behind these successful PFPs have developed their product is debatable, but indeed the way forward is still being determined. We saw that this is the story of the week and took to our artboard to depict these events. The “This Is Fine” meme is a really famous comic strip (later made into a short animation by Adult Swim), created by KC Green. It was created as a commentary on anxiety and stress, and it fits into the storyline here. 

I started with creating the different PFPs in that style followed by creating the rest of the animations. We added a little misery to each character, like the Cool Cat reaching for the paper, Moonbird melting down, Doodle eye pops, and finally Kid from KCB losing his balloon.

It was only at the endpoint that we decided to insert Pepe into the picture. This is a reference to the recent drop by Matt Furie and ChainSaw which was botched. Looking forward to creating an uplifting artwork next week and keep the pump vibes alive!